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Criterion Details

PD-05 Educational Outreach

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Project Development Scorecard

  • Rural Basic
  • Urban Basic
  • Rural Extended
  • Urban Extended


Increase public, agency, and stakeholder awareness of the integration of the principles of sustainability into roadway planning, design, and construction.

Sustainability Linkage

Triple Bottom Line

Educational outreach supports all of the triple bottom line principles by communicating to the public how social, environmental, and economic issues relate to roadway projects.

Background & Scoring Requirements


This criterion awards points for incorporating public educational outreach that promotes and educates the public about sustainability including social, environmental, and economic principles. Specifically, this criterion requires communication how sustainability principles are being integrated into the planning, design, construction, and operational phases of the roadway project. Credit can be achieved by leveraging public involvement processes where possible.

Note that performing a routine public involvement process does not accomplish this criterion unless it includes specific efforts to educate the audience about the sustainability of the project. Also note that the word “sustainability” does not have to be used specifically, and that terminology should be appropriate to the audience.

Scoring Requirements

Requirement PD-05.1

2 points. Install Educational Elements or Perform Educational Activities

Install or perform a minimum of two different educational elements from table PD-05.1.A.



None Referenced.

Case Studies & Criterion Examples

Arizona DOT - Using INVEST to Integrate Sustainability: The Arizona Department of Transportation (ADOT) decided to use all three modules of INVEST – System Planning, Project Development, and Operations and Maintenance – to help the agency meet its sustainability goals across the transportation life cycle.  ADOT used INVEST to integrate and advance existing sustainability efforts and to push forward new efforts.  INVEST’s comprehensive sustainability framework and criteria helped ADOT institutionalize sustainability across the agency and with local partners through inclusion in manuals, trainings, and awards.  This case study focuses on ADOT’s use of the Project Development module.

RIDOT - Optimizing Economic, Social, and Environmental Sustainability in Project Planning: RIDOT used the INVEST, Version 1.2 Project Development (PD) module to evaluate the social, economic, and environmental sustainability of its Dexter Street rehabilitation project. After the Dexter Street roadway project was completed in July 2016, RIDOT determined that assessing the sustainability of its project development and construction process would provide substantial value to the project team and the agency by helping to guide future projects in a more sustainable direction. Specifically, RIDOT used INVEST to identify areas of strength in its current project planning and construction process, as well as areas in need of improvement. By highlighting and noting the criteria that did not achieve full scores for the Dexter Street project, RIDOT is now in a better position to improve on these areas for future projects.

Arizona DOT - Sonoran Corridor Study: In February 2017, the Federal Highway Administration (FHWA) and Arizona Department of Transportation (ADOT) initiated an environmental review process for the Sonoran Corridor, which would connect Interstate 19 and Interstate 10 south of the Tucson International Airport. A Corridor Selection Report (CSR) and Tier 1 Environmental Impact Statement (EIS) were prepared as part of this process in accordance with the National Environmental Policy Act (NEPA) and other regulatory requirements. The project objective is to identify an appropriate and approximate 2000-foot corridor for a future roadway that would be subject to a detailed design and a Tier 2 environmental review to identify a final roadway alignment and necessary project mitigation treatments. At the direction of ADOT, this case study evaluates processes and methodologies used for development of the Sonoran Corridor Tier 1 EIS compared to INVEST guiding principles.

Scoring Sources

The project is considered to have met this criterion if the requirements above can be reasonably substantiated through the existence of one or more of the following documentation sources (or equal where not available):

  1. Public Involvement and Outreach materials showing sustainability was specifically included.
  2. Text or printed copy of the information offered at the kiosk (i.e. brochure or static installation).
  3. Website address and/or screen captures.
  4. An agency guide, specification or policy.
  5. A copy of school or professional presentations and the date of the presentation.